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Intensive Mastermind

Become Dangerous with

Facebook & Instagram Ads

This is a 2-day beginner-advanced Facebook Ads mastermind workshop.

Developed by Industry Leader Mario Simon and supported by his team – their sole purpose is to help you build your confidence as a Facebook advertiser and make you profitable.

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Tested & Tested Again

Everything you learn inside has been incubated, tested and processed inside Mario’s agency, which means that you are learning campaign implementation processes that are being used on actual clients.

The intensive mastermind is suitable for all types of businesses (eCommerce, Lead Generation, Affiliate Marketing, B2B and B2C) digital or traditional.

17 and 18 Aug 2019

Kensington, London
£2000
£1000

19 and 20 Oct 2019

Kensington, London
£2000
£1000

Genuine Custom Experience

You can get the most value based on your specific needs along with 1 on 1 help. You can even bring up your own landing page, funnel, or campaign and ask specific questions. Watching someone else get help with their issues can be extremely helpful too!

Limited to 20 Maximum

The Mastermind is only limited to 20 people, so you know you won’t get lost in a crowd or looked over. Because of the small classes you get amazing 1 on 1 support, that way we can accommodate those who are new to Facebook Ads or an expert spending $50,000/day looking to scale and optimize.

Networking

The networking alone is worth what you will pay at my mastermind. These connections with high-level marketers will last a lifetime and help you take your business to the next level.

Your Tribe

If you’re wanting to be the best, there is in the industry AND set yourself up with case studies and paid gigs, this is the tribe for you!

Post Support

All attendees receive 2-day video recording and two weeks post course support online with Mario’s team.

Meet Your Instructor

Mario is the Founder and Head of Growth at Damn Good Academy. Prior, Mario held leadership positions at high-growth companies, including Trilby Misso Lawyers, BDO Australia, Slater and Gordon Lawyers, and MYER Online.

Mario has over 10 years international marketing experience with 5 years serving clients in creative agencies and 5 years leading marketing teams in multi-national corporations.

He is a passionate advocate for the transformative properties of digital marketing for both business and communities.

Brands Mario has worked with

What’s in the 2 Day Intensive

Foundation First

Welcome
Business Manager vs Personal Ad Account
Business Manager: Our 10 Step Setup Checklist
Getting a Facebook Rep
Ad Policy
Facebook Campaign Objectives and When to Use

People & Research

Behavior Psychology
The Performance Triangle
Analytics (Outside of FB)
Audiences/Demographic Research (Inside and Outside of Facebook)
Competitor Analysis/Spy Tools

New Facebook Pixel

Integration
Pixel Setup
Standard Events and Custom Events
How to Setup the Facebook Pixel
How to Check The Pixel Is Working Correctly
How to Turn on first-party cookie option for ads

Creative

Overview
Ads (Who, What, Where, When, How, Why)
Psychology of an Ad and the Funnel
Creative Hub Walkthrough of Ad Formats
Link, Story and Messenger Ad Formats
Videos, Photo & Likes Ad Formats
Lead Form Ad Format
DPAs, Carousel, Canvas and Collection Ad Formats
Mobile and Desktop Apps Install
Store Visits, Event and Offer Ad Formats

Landing Page

Post-Click
Landing Page Optimization
Funnel Optimization

Creating Audiences

Creating Audiences
Custom Audiences
Lookalikes and how to reverse engineer them
Creating Ultra Valuable Audiences in Facebook Analytics
GDPR and Managing Privacy

Strategies

Your Roadmap to Success
The 384 Launch Method
The Pistol Method
The Blade Runner Strategy
The Covert Charge Strategy
The Tron Method
Hacking the Facebook Algorithm
Brand New Methods that haven’t been released
FULL Campaign Setup from Start to Finish

Reporting & Optimising

Facebook Ads Reporting in the Ads Manager
Facebook Reporting
Advanced reporting With Campaign Breakdown
How To Measure And Evaluate Your Campaign Results?
Delivery Insights
Frequency Caps
Facebook Ads Manager for Excel (Office Add-on)

Facebook Support

Advertiser Support Team
Support Inbox
Billing Support
How to request Review of Disabled Business Account

What Others Are Saying

“Mario helped Oktoberfest Brisbane’s paid channels across Facebook. We’ve maximized our budget both years, and in 2016 beat all of the 2015’s digital metrics! As a result, our team has grown and we continue to work with Damn Good Academy”

“I just want to say this is the best Facebook Ads course. Mario has surpassed my expectations and has saved us time & money. His natural ability to break down complex information into simple terms has been absolutely priceless.”

“I’m literally getting the best Facebook ad strategies before everyone else, plus I feel fully supported with real-world experience. Sooo much value, loving it!”

Gain real-world strategies

Powerful tools for making your campaigns profitable.

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  • Exclusive Stratergies
    £5000 value
    Mario and the team have developed their own tested and proven stratergies and they REALLY work.
  • Networking with The Pros
    £2000 value
    Network with other Facebook™ advertisers. Help each other and get questions answered.
  • Post Support
    £5000 value
    All attendees receive 2-day video recording and two weeks post course support online with Mario’s team.

Frequently Asked Questions

Is this for beginners or advanced ad buyers?
The best part of the mastermind workshop is that it is a small group. Which means we can cater for all levels, plus you can learn from others who are ahead of you.

Is this for eCommerce or Lead Gen type businesses?
The training is for both e-commerce, lead generation and affiliate marketing business models.

We are B2B (business-to-business), will Facebook Ads work for us? 
Absolutely, we’ve identified low-competition and high interest for B2B businesses on Facebook, but the strategy is very different from eCommerce for example. It has worked for finance, legal, architects, technology, and business conferences.

How long does it take to complete?
The program is typically two full days on a weekend. There is a lot of implementation time throughout the program so that you don’t just learn but actually implement.

What if I feel overwhelmed from all of the material?
If you feel overwhelmed this is normal at times. Our brains can only take on so much before it is overloaded. The good news is that there is individual support given, so you never feel left behind.

Can I watch a replay?
Yes, a video replay is provided within 2-3 weeks post workshop mastermind. However, we aim to get it to you sooner in most cases.

What is your cancellation/refund policy?
You can cancel up to 1 day prior and you will get a full refund. You cannot cancel after that, and will have to attend a fantastic mastermind with skilled and interesting people. No refunds are provided.

Do I need to have a social media or marketing background?
No, anyone who owns a business or is responsible for running and growing a business can do our program. A background in marketing & sales is not required. All that is needed is the willingness to grow.

What forms of payment do you accept?
We are proud to have partnered with PayPal and Stripe Payments. That means all credit and debit cards of Visa, MasterCard, American Express, Diners Club, JCB, Discover etc. are accepted.

Emily D.P. Coding Kids, Director

“I would recommend this to any business owner. Since doing it I realize how powerful it is in generating new leads. Also, Mario is such a great speaker, the course is really interactive and engaging. You’re going through the process yourself.”

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Still have some questions?

If there’s anything you need to find out about this program or about us, send us a message below and we’ll get back to you within 1 business day.

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If you're interested in our mastermind workshops, we can notify you of upcoming dates in the UK, Europe and Australia.